Since unified communications (UC) solutions are cloud-based, the actual brains behind the systems are in the backend online management platforms or, as most refer to them as, online portals. When it comes to your ability to remain agile, mobile and productive, the interface you use holds all the power.
Here are 6 must-have features and abilities every UC portal should offer.
1. Centralized Technology: One of the greatest benefits of UC solutions is their ability to centralize all of your communication services into a single platform. You no longer need multiple systems and logins to access services beyond your phone system, like faxing, video conferencing, email and toll-free. The most advanced unified communications systems will unify your access right through their online portal. This not only applies to customers, but agents who manage multiple customer accounts through other providers. A single point of access to everything streamlines the administration of your system significantly.
2. Intuitive Design– Time is everything, especially in business. So having a portal that offers an intuitive design is crucial. The last thing you want is a complex menu tree or hierarchical system that is difficult to navigate. With one portal for everyone, managers and employees alike, the portal design should be straightforward and offer the latest technology like drag and drop and click-to-dial capabilities. The most common functionalities: listening to voicemail, setting individual preferences, uploading contacts, forwarding calls, recording greetings, paying bills and adding new services, should be both easy and possible without any IT assistance.
3. Mobility– Today’s workforce is mobilized, so the platform you use needs to match your organization’s work style, Your online portal should offer unlimited mobility, where users can access any feature and make changes as needed, from any device, anywhere. With the increased need for mobility and the popular BYOD trends, support for mobility is a critical component to every UC offering and the online portals that support them.
4. Permission-based Controls– In every organization, different employees and departments have various functions and levels of authority. User profiles are a new way that businesses can achieve optimal productivity, yet remain in complete control. With portals that allow you to create custom user profiles based upon individual user personas and needs, administrators can grant employees access to self-manage the features that are applicable to their role, saving time and resources.
5. Collaboration– Many companies today have multiple locations and employees that travel or work remotely, so having an online portal that unifies your entire organization is a definite must. Features that encourage internal collaboration like real-time presence that showcases the availability of each employee, company-wide chat, and the ability to video conference online, will enable your organization to stay connected and collaborate seamlessly, no matter where they are.
6. Built-in Intelligence– Beyond just being used to manage communication services, online portals provide us with a great opportunity to tap into the intelligence of the system. Advanced tools are now built into portals, such as call history reporting, so you can extract and evaluate important call data that will help improve the sales, customer service, marketing and operations of your business. Agents can also benefit from built-in intelligence tools from provider’s portals and gain greater visibility into their customer accounts, product revenues, contract renewals and customer satisfaction levels.
Online portals are really the heart of any UC system, so when purchasing or recommending your next unified communications solution to your customers, be sure that the online portal used to access and manage the important features of the system offers the functionality you will need both now and in the future.